MADE IN GBG is a small family business where we, Daniel and Amanda, design and make lighting and interior pieces with a focus on sustainability and care.
We work with local suppliers and retailers so we can deliver products we're proud of – products you'll be happy with today and for many years to come. That matters to us.
Right now we mainly work in wood and metal, but as the business grows and we design new products, we're looking forward to trying out lots more materials! Testing new ideas here in the workshop or together with you is pretty much our favourite thing. We love meeting people in person, and you're always welcome to get in touch!
Welcome to MADE IN GBG!
Our goal is to create lighting and interior pieces made exactly the way you want them, to spread joy and give your favourite place that little something extra. Or maybe create your new favourite place? We work with local suppliers and with our hands, so there's a story behind every single product and every piece is completely unique.
Daniel is a design engineer from Södertälje who was developing lighting control systems when this journey began. He's the creative, driven problem-solver behind MADE IN GBG, and there's absolutely no problem he can't solve.
He loves puzzling things out and grins from ear to ear whenever he gets to dig into a new project or chat with people!
Amanda is a UX designer and MADE IN GBG's marketing ninja. She grew up just outside Gothenburg and is the one who keeps our lives organised and makes sure everyone's blood sugar stays at a good (read: high) level. Lists are her best friend, and without her MADE IN GBG wouldn't be visible online.
Pretty much nothing makes her happier than pick 'n' mix sweets!
At Christmas 2021, Daniel's creative fingers started itching and he founded MADE IN GBG alongside his full-time job. At first he focused 100% on the map prints, and within the very first 24 hours he'd received over 40 orders!
That spring, Daniel was busy moving in with Amanda <3. Back then, Amanda lived by the famous saying “better lots of small cosy lamps than a floodlight on the ceiling”, so there was no proper ceiling light in the living room. Daniel couldn't live like that. So he said, as he so often does, that he could make his own lamp. Go on then, said Amanda. No sooner said than done – LOTUS was born.
After the success of the map prints, we realised we needed our own space, and MADE IN GBG moved into a cosy eight-square-metre studio at HantVerket Väst in the Slakthus area of Gamlestaden, Gothenburg.
Daniel was selling prints at the Christmas market at Nääs fabriker and needed lighting to show them off. He brought our living-room lamp along, but it never came home again. It got sold. Right then and there, a little seed was planted: maybe the lamps could become part of MADE IN GBG...
About a month later, in the middle of the Christmas rush, a happy accident gave the lamp family a new addition: SCRUNCHIE!
Soon the lamps were getting almost more attention than the prints. At the time, Daniel was working as a design engineer at a company that makes lighting control systems. Can't he get enough of lighting, you might ask? No, he can't.
MADE IN GBG quickly outgrew its lovely little studio in Gamlestaden and moved into bigger premises at Jonsereds fabriker, just outside Gothenburg. Imagine – a workshop all of our own! In a historic brick building in the old factory area, a whole 110 sq m of possibilities was waiting for us.
Daniel exhibits at FORMEX and also has the honour of featuring a whole sea of lamps in Lena Nyholm's incredible installation at the entrance to the exhibition hall. While producing for the fair, yet another new lamp was born – NOVA – and after FORMEX, enquiries start rolling in for several larger projects for clients including AMF, Schibsted, Strawberry and Microsoft!
Amanda officially becomes part of MADE IN GBG!
So much happened this year that it's hard to fit it all in!
We exhibited at Stockholm Furniture Fair and gained lots of new customers, who in turn opened the door to selling to public spaces and projects.
FINALLY, the time had come! Daniel quit his job in the electric car industry and is now going all in on MADE IN GBG!
